Fractional Head of Product

Fractional Head of Product
vs an interim leader

Interim and fractional are often confused, but they're different models. An interim fills a vacant seat full-time, usually during a transition or crisis. Fractional embeds part-time as an ongoing strategic resource. The choice depends on whether you need a temporary full-time replacement or ongoing part-time leadership.


Why fractional works

Designed for ongoing impact, not gap-filling

Fractional is a deliberate leadership model, not a stopgap. We're not keeping the seat warm — we're building systems and capability that outlast the engagement.


More cost-effective for part-time needs

If you need 2–3 days per week of senior leadership, fractional is significantly cheaper than a full-time interim on a day rate of £800–£1,500.


Flexible engagement length

Fractional engagements scale with your needs. Interims typically have a defined end date tied to a recruitment process, which can create misaligned incentives.


Strategic, not just operational

We don't just manage the day-to-day. We bring strategic thinking, build frameworks, and create capability that the team retains after the engagement ends.


When a interim might be better

  • Full-time availability. An interim is there every day, which matters if you've lost a key leader and need someone to fully step into the role immediately.
  • Complete role coverage. For roles that genuinely need five days a week of attention — managing a large team, handling a crisis, or covering parental leave — an interim provides full coverage.
  • Familiar model for boards and investors. Boards and investors understand interim leadership immediately. It's a well-established model for transition periods.

Choose fractional when

When you need strategic senior leadership on an ongoing basis but don't need (or can't afford) someone full-time. When the goal is to build capability, not just fill a gap.

Choose a interim when

When a key leader has left suddenly and you need someone to fully step into the role while you recruit a replacement. When the role genuinely requires full-time attention for a defined period.