Fractional Head of Product

PropTech companies modernising a traditional industry

Property technology is changing how people buy, sell, rent and manage property, but adoption is slow and the industry resists change. We help PropTech companies build products that traditional users will adopt because they solve problems those users have.


Challenges we solve in PropTech

  • •Selling innovation to a change-resistant industry
  • •Long sales cycles with traditional property businesses
  • •Data integration across fragmented property systems
  • •Proving ROI to stakeholders who are sceptical of technology

What we bring as Head of Product

We take ownership of your product direction. That means defining what to build and why, aligning engineering and commercial priorities, and creating the roadmap discipline that turns founder intuition into repeatable product decisions. We run discovery, set priorities, and make sure each sprint goes on work that matters.

A clear product strategy your team can work from, roadmaps tied to revenue, and a way of prioritising that holds up in practice. Your team knows why it is building what it builds.


Is this for you?

Founders who are still playing product manager. Teams where engineering builds features but nobody owns the "why". Scaleups that have outgrown gut-feel prioritisation but aren't ready for a full-time product leader.