Fractional Head of Product
PropTech companies modernising a traditional industry
Property technology is transforming how we buy, sell, rent, and manage property — but adoption is slow and the industry is change-resistant. We help PropTech companies navigate this: building products that solve real problems for traditional users, not just impressive demos for investors.
Challenges we solve in PropTech
- —Selling innovation to a change-resistant industry
- —Long sales cycles with traditional property businesses
- —Data integration across fragmented property systems
- —Proving ROI to stakeholders who are sceptical of technology
What we bring as Head of Product
We take ownership of your product direction. That means defining what to build and why, aligning engineering and commercial priorities, and creating the roadmap discipline that turns founder intuition into repeatable product decisions. We run discovery, shape priorities, and make sure every sprint moves the needle.
A clear product strategy your team can execute against. Roadmaps that connect to revenue. Prioritisation frameworks that survive contact with reality. And a team that ships with purpose, not just velocity.
Is this for you?
Founders who are still playing product manager. Teams where engineering builds features but nobody owns the "why". Scaleups that have outgrown gut-feel prioritisation but aren't ready for a full-time product leader.