Track Record: PropTech
Build
From first commit to first customers, in PropTech
The zero-to-one phase is the hardest. You're building a product, hiring a team, finding customers and working out how the company will operate, all at once and with limited runway.
Why this matters in PropTech
Property technology is changing how people buy, sell, rent and manage property, but adoption is slow and the industry resists change. We help PropTech companies build products that traditional users will adopt because they solve problems those users have.
The outcome
A shipped product with real users, a team that knows how to work together, and the delivery habits to keep iterating once the initial build is done.
Our approach
- 01
Define the minimum viable product that tests your core value proposition
- 02
Establish development practices from day one: CI/CD, code review, testing
- 03
Hire and structure the founding engineering team around the product's needs
- 04
Set up delivery cadences that maintain momentum without burning the team out